Coordinate ad templates with keyword templates For example, if you want your ads to include the title of a product but your ad group contains multiple products, you'll need to create a formula that chooses only one title for the one ad you're generating in the ad group, such as min(TITLE). Or you can leave the ad multiplier unspecified.Įither way, you'll need to make sure the formulas you use in the template are able to handle the possibility of different values for inventory attributes. In this case, you can choose an ad multiplier that you know will contain the same value for all products in the ad group. Generating one ad per ad groupĭepending on how granular your ad groups are, you may want each ad template to generate only one ad per ad group. The value or value combination you specify is called the ad multiplier.
An ad template generates one ad for each unique value or combination of values in the inventory data selected by an ad group.
0 kommentar(er)
